BigCommerce Town Halls
Welcome to your one-stop resource for BigCommerce Town Halls. Here, you’ll find summaries, insights, and links to past Town Hall events. These provide a clear view into BigCommerce’s product updates, company strategy, and what’s on the horizon.
Whether you’re a merchant, developer, or agency partner, our recaps offer quick takeaways to keep you informed and ahead of the curve.
Town Hall & Summit Recaps
BigCommerce Summit EMEA 2025 Roundup
BigSummit EMEA 2025 showcased BigCommerce’s new leadership, sharper focus on B2B, expanded localisation capabilities, and deeper multichannel integration. Learn how BigCommerce is evolving to better serve complex businesses, and what it means for merchants and partners in the year ahead.
BigCommerce Q1 2025 Town Hall Recap
The Q1 2025 BigCommerce Town Hall focused on strategic direction across B2B, B2C, and SMB segments ahead of April’s BigSummit. Key updates included investment in CPQ tools and multi-company hierarchies for B2B, and omnichannel content optimization for SMBs. Feedonomics shared insights on improving checkout conversions, highlighting Stripe Link and PayPal Fastlane. The Q&A addressed upcoming features like backorders, order-level fees, and a potential standalone Makeswift offering, reaffirming BigCommerce’s commitment to core ecommerce functionality.
BigCommerce Q4 2024 Town Hall Recap
New CEO Travis Hess shared updates on business restructuring, highlighting a shift in brand architecture with a new parent brand above BigCommerce, Feedonomics, and Makeswift. The focus is on streamlined sales communication, customer retention, and clearer market positioning- stepping back from direct Shopify competition. Sales capacity has doubled, and future goals will prioritize business outcomes over feature parity. Marketing updates showed strong Cyber Week performance and new content releases, including AI and B2B-focused reports.
BigCommerce Summit 2024 Roundup
BigSummit 2024 in Austin showcased BigCommerce’s momentum in enterprise ecommerce, profitability, and product innovation. Hosted by Derek Daly, the event highlighted agility in business and updates from CEO Brent Bellm, including 10% revenue growth and $346M ARR. BigCommerce reinforced its strengths in open-SaaS, composable and B2B commerce, while gaining traction with store-based retailers. The summit also previewed advancements in internationalisation, multi-language storefronts, and omnichannel selling – emphasising BigCommerce’s vision for scalable, future-ready commerce solutions.
BigCommerce Q3 2024 Town Hall Recap
The Q2 2024 BigCommerce Town Hall showcased strong company growth, new leadership, and key product advancements. CEO Brent Bellm announced Travis Hess as President and shared financial highlights, including $346M in ARR and expanding enterprise presence. B2B remains a core focus, with BigCommerce praised for its enterprise-friendly, value-driven offering. The event also highlighted innovative new merchants, such as The Real Real, Bealls, Andertons, and Soletrader, many leveraging composable and headless setups. These quarterly sessions offer valuable insights into BigCommerce’s strategy, tech ecosystem, and merchant success stories.
BigCommerce Q2 2024 Town Hall Recap
BigCommerce marked its fourth year as a public company with $340M in ARR and a renewed focus on profitability, now achieving 5% adjusted EBITDA. Enterprise clients make up 73% of ARR. Travis Hess joins as President, bringing deep ecommerce experience. At the EMEA Summit, BigCommerce unveiled “The Next Big Thing,” including innovations like BigAI product recommendations and multi-storefront Stencil support. New merchants include Sportsshoes.com, Donald Russell, and Marshall Wolf Automation—many adopting B2B edition and headless builds. BigCommerce also continues to spotlight thought leadership, including a Vogue Business masterclass series.
BigCommerce Summit EMEA 2024 Roundup
Over 600 attendees gathered at Tottenham Hotspur Stadium for the BigCommerce EMEA Summit, where CEO Brent Bellm highlighted key 2024 advancements in Enterprise, International, Omnichannel, B2B, and Composable. The spotlight was on Catalyst, their new composable frontend, alongside major B2B improvements and PayPal Fastlane integration. Acknowledging market shifts, BigCommerce is prioritising profitability and customer retention. “The Next Big Thing”, a microsite showcasing 100+ new features – marks a leap in product marketing. With international capabilities maturing and Feedonomics powering innovations like Instant Commerce, BigCommerce is doubling down on its vision to be the “Magento of SaaS.”
New recaps are added quarterly, so bookmark this page to stay updated.